Privacy Policy

PixelUnits is a business process outsourcing (BPO) company founded in 2021 and headquartered in Karachi, Pakistan. We provide outsourced customer support, inbound call handling, dispatch coordination, appointment booking, back-office operations, and related services to service-based businesses across the United States, Australia, Canada, and Ireland.

When this Privacy Policy refers to "PixelUnits," "we," "us," or "our," it means PixelUnits and its representatives. When it refers to "you" or "your," it means any individual who visits our website, submits an enquiry, or engages us for services.

We are committed to protecting your personal information and being transparent about how we handle it. This Privacy Policy explains what data we collect, why we collect it, how we use it, and what rights you have in relation to it.

Information You Provide to Us

When you interact with our website or contact us directly, we may collect the following personal information:

• Full name
• Business name and industry
• Email address
• Phone number
• Location or country
• Any information you voluntarily include in a contact form, enquiry, or message

Information Collected Automatically

When you visit pixelunits.com, certain technical information is collected automatically through cookies and similar technologies:

• IP address and approximate location
• Browser type and version
• Device type and operating system
• Pages visited and time spent on each page
• Referring website or source
• Date and time of your visit

Information Collected Through Our Services

When PixelUnits provides services to a client business, our agents may interact with that client's customers. In those interactions, we may process personal data belonging to the client's customers, such as names, phone numbers, addresses, and service details. This data is processed on behalf of the client and in accordance with the client's instructions.

PixelUnits uses the personal information we collect for the following purposes:

• To respond to your enquiry or contact form submission
• To assess whether PixelUnits services are a suitable fit for your business
• To onboard and deliver services to clients who engage PixelUnits
• To send service-related communications including updates, invoices, and operational notifications
• To improve our website, content, and services based on how visitors use them
• To comply with our legal obligations in the jurisdictions where we operate
• To protect the security and integrity of our systems and operations
• To run advertising campaigns on platforms such as Meta (Facebook and Instagram) where you have consented to or are reachable through such platforms

PixelUnits processes your personal information on the following legal grounds depending on the nature of the interaction:

• Legitimate interests: When you submit an enquiry, we process your information to respond to you and assess whether we can help your business. This is in both your interest and ours.
• Contract performance: When you become a client, we process personal information as necessary to deliver the services you have engaged us for.
• Legal obligation: We may process or retain data to comply with applicable laws, regulations, or legal proceedings.
• Consent: Where we rely on consent (for example, for marketing communications or cookies), you have the right to withdraw that consent at any time.

For users in the EU and Ireland, the above legal bases apply under Article 6 of the General Data Protection Regulation (GDPR).

PixelUnits does not sell or share your personal data with third parties for commercial purposes. We may share your information in the following limited circumstances:

Service Delivery Partners

We use trusted third-party tools and platforms to operate our business, including communication software, CRM systems, and cloud storage services. These providers process data on our behalf and are contractually required to keep your information secure and use it only for the purposes we specify.

Advertising Platforms

We use Meta (Facebook and Instagram) to run advertising campaigns. When you visit our website, Meta may collect data through the Meta Pixel to help us measure ad performance and reach relevant audiences. This is governed by Meta's own Privacy Policy. You can opt out of interest-based advertising through your Meta account settings.

Legal and Regulatory Requirements

We may disclose personal information if required to do so by law, court order, or regulatory authority, or where we believe disclosure is necessary to protect the rights, property, or safety of PixelUnits, our clients, or others.

Business Transfers

In the event of a merger, acquisition, or sale of all or part of our business, personal data may be transferred as part of that transaction. We will notify affected individuals in such circumstances.

Our website uses cookies and similar tracking technologies to improve your experience, understand how visitors use our site, and deliver relevant advertising.

Types of Cookies We Use

• Essential cookies: Required for the website to function properly. These cannot be disabled.
• Analytics cookies: Help us understand how visitors interact with our website so we can improve it. We may use tools such as Google Analytics for this purpose.
• Advertising cookies: Used to measure the performance of our advertising campaigns and to show relevant ads to people who have visited our website. This includes the Meta Pixel.

Managing Cookies

You can control and manage cookies through your browser settings. Most browsers allow you to refuse or delete cookies. Please note that disabling certain cookies may affect the functionality of our website. For more information on managing cookies, visit your browser's help section or allaboutcookies.org.

PixelUnits retains personal information only for as long as necessary for the purposes for which it was collected, or as required by applicable law.

Enquiry and Contact Data

Retained for up to 24 months from the date of last contact, unless you become a client or request earlier deletion.

Client Data

Retained for the duration of the service engagement and for a reasonable period afterward to fulfill legal, financial, and contractual obligations.

Call Recordings

Retained in accordance with the terms agreed with the relevant client and applicable law. Typically between 6 and 12 months unless otherwise specified.

Website Analytics Data

Typically retained in aggregate or anonymized form for up to 26 months.

When personal data is no longer required, we delete or anonymize it securely in accordance with our internal data retention procedures.

PixelUnits takes data security seriously. We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or disclosure.

Our security measures include:

• Role-based access controls so only authorized staff can access specific data
• Secure and monitored systems for all client platform access
• Confidentiality obligations for all PixelUnits agents and staff
• Regular internal reviews of data handling and security practices
• Use of reputable, secure third-party tools with their own security standards

While we take all reasonable steps to protect your data, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security but we are committed to addressing any breach promptly and transparently.

Depending on your location, you have the following rights in relation to your personal data. You can exercise any of these rights by contacting us at hi@pixelunits.com.

We will respond to all data rights requests within 30 days. In some cases we may need to verify your identity before processing a request.

If you are a resident of California, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

Right to Know

You can request information about the categories and specific pieces of personal data we have collected about you, the sources of that data, and the purposes for which it is used.

Right to Delete

You can request deletion of your personal information, subject to certain exceptions permitted under California law.

Right to Opt Out of Sale

PixelUnits does not sell personal information. You do not need to opt out.

Right to Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. You will not receive a different level of service or be charged different prices for exercising these rights.

To submit a CCPA request, email hi@pixelunits.com with the subject line "CCPA Data Request." We will respond within 45 days.

If you are located in Australia, PixelUnits handles your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

• You have the right to access the personal information we hold about you and to request corrections if it is inaccurate, incomplete, or out of date.
• We will not use or disclose your personal information for a purpose other than the primary purpose for which it was collected without your consent, unless an exception under the APPs applies.
• If you believe we have not handled your personal information in accordance with the Privacy Act, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au.

To make a privacy request, contact us at hi@pixelunits.com with the subject line "Australian Privacy Request."

If you are located in Canada, PixelUnits handles your personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation.

• You have the right to access your personal information and to challenge its accuracy.
• We collect, use, and disclose your personal information only with your knowledge and consent, or as permitted by law.
• You may withdraw consent to the use of your personal information at any time, subject to legal or contractual restrictions.
• If you have a privacy concern that we have not resolved to your satisfaction, you may contact the Office of the Privacy Commissioner of Canada at priv.gc.ca.

To make a PIPEDA-related request, contact us at hi@pixelunits.com with the subject line "Canadian Privacy Request."

If you are located in Ireland or elsewhere in the European Union, your personal data is processed in accordance with the General Data Protection Regulation (GDPR) and the Data Protection Act 2018 (Ireland).

International Data Transfers

PixelUnits is based in Pakistan. When you submit personal data through our website or engage our services, your data may be transferred to and processed in Pakistan. Pakistan is not currently recognized by the European Commission as providing an adequate level of data protection. Where such transfers occur, we rely on appropriate safeguards such as standard contractual clauses or your explicit consent to ensure your data is protected.

Your GDPR Rights

Under the GDPR, you have the right to access, rectify, erase, restrict, and port your personal data, as well as the right to object to processing and to withdraw consent. All of these rights are described in Section 9 of this policy and can be exercised by contacting us at hi@pixelunits.com.

Right to Lodge a Complaint

If you are not satisfied with how we handle your personal data, you have the right to lodge a complaint with the Data Protection Commission of Ireland (dataprotection.ie) or the supervisory authority in your EU member state.

Our website may contain links to third-party websites, tools, or platforms. Once you leave pixelunits.com, this Privacy Policy no longer applies. We are not responsible for the privacy practices of third-party websites and encourage you to read their privacy policies before submitting any personal information.

PixelUnits services are intended for business owners, operators, and professionals. Our website and services are not directed at children under the age of 16. We do not knowingly collect personal information from anyone under 16 years of age. If you believe a child has submitted personal information to us, please contact us at hi@pixelunits.com and we will delete it promptly.

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal obligations. When we make changes, we will update the "Last Updated" date at the top of this page. For significant changes that materially affect how we use your personal data, we will take reasonable steps to notify you directly where possible.

We encourage you to review this policy periodically. Continued use of our website or services after an update constitutes your acceptance of the revised policy.

If you have any questions about this Privacy Policy, want to exercise your data rights, or have a concern about how we have handled your personal information, please contact us:

• Email: hi@pixelunits.com
• Website: pixelunits.com
• Phone: +1 209 300 5981